I’ve been wanting to break the code on what it takes to sit with the cool kids since I was 35 (didn’t matter so much before). Countless professional development books, articles, newsletters and (free) courses point a budding entrepreneur toward networking, pitching, and generally “getting out there.” Then, tossing the essential social media into the mix, blehhhh. Networking and outreach efforts are resembling talent shows and popularity contests more each day. So as I hope for Ancestors unKnown to be noticed within a sea of noticeable work, I’ve occasionally wished for a louder voice and bolder approach. And maybe some street cred?

Short of changing my personality from introvert to extrovert, and significantly upping my coolness factor, I’ve been looking for input on how to play a better entrepreneur game.

One consistent piece of advice: be a speaker. If you give talks and host workshops, you build and share expertise, gain an audience and credibility, and (appreciated bonus!) earn some money.

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